Ad Serving & Management

For Media Partners

Manage, measure, optimize, and deliver all your video advertising inventory in one place

Get ultimate transparency, control, and efficiency for all your video inventory across desktop, mobile web, mobile app, and connected TV. Ad hosting, tracking, optimization, real-time reporting, and a suite of advanced management tools are built right in to our platform.

UNIVERSAL AUCTION

MANAGE ALL YOUR DIRECT & PROGRAMMATIC DEMAND

Say so long to endless hours spent accessing multiple systems to manage your video campaigns, integrating fragmented inventory sources for optimization, and manually compiling isolated reporting — we’ve got you covered. Universal Auction from LKQD enables you to simplify your workflow, unify your analytics, and increase your revenues.

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ACCESS REAL-TIME ANALYTICS

Maximize time efficiency and grow your video advertising revenues with real-time visibility across all your inventory and campaigns. Live reporting from LKQD helps you in two powerful ways:

  • Immediate Visibility

    Set your campaigns and see your performance instantly. Live reporting gives you real-time visibility along with multidimensional analytics.

  • Real-time Performance

    Live reporting data from across the LKQD platform is continuously incorporated into our automated optimization technologies to deliver the best performance for all of our customers.

LKQD FUSION

SINGLE TAG SUPPORT FOR FLASH AND HTML5 VIDEO ADS

Tap into all advertisers, regardless of whether they have transitioned to HTML5 or still use flash. LKQD Fusion gives you the power to plug in a single tag to run both flash and HTML5 video ads across any desktop player, enabling you instantly maximize ad opportunities and increase your revenue, regardless of your configuration.

ADVANCED INVENTORY CONTROLS

CUSTOM BUILT TOOLS & 3rd PARTY INTEGRATIONS

Ensure you meet the inventory and audience requirements of every advertiser and demand partner. A comprehensive suite of integrated inventory quality tools and controls from LKQD empowers you to efficiently and effectively filter, block, verify, segment, and validate all your inventory.

  • Invalid Traffic Tools

    Access the industry’s most comprehensive suite of IVT tools to block and filter undesirable inventory.

  • Data Segmentation

    Build and manage customized audience segments. Import your existing data or quickly create your own first-party data based on your customers, website, mobile and app users.

    Use third-party data providers to reach specific audiences across your inventory and combine data sources to uncover highly-specific, cross-device audience segments for advertisers.

  • Filter Controls

    Apply our built-in collection of easy-to-use filter controls to analyze, structure, and target your inventory. Send your advertisers specific, highly-desirable audience segments. Combine filters to create custom inventory segments for your advertisers.

AD MARKETPLACE

Sell more inventory

Get fast, efficient, and scalable access to all the leading demand side platforms, agencies, trading desks, and their brand advertisers.

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LKQD DMP

Increase inventory value

Harness your data, along with third-party data from all of the leading vendors. Combine, customize, and slice data to get insights and drive performance.

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SERVER-SIDE DECISIONING

  • Quickly tap into more advertisers and demand sources.

  • Give viewers a superior user experience.

  • Get advanced insights to maximize efficiency and yield.

AUTOMATE YOUR WORKFLOW

  • Say so long to repetitive tasks and waterfall management

  • Optimize all demand sources and continuously drive peak performance

  • Prioritize business deals and ensure campaign delivery, every time

VIDEO ADS ACROSS DEVICES

  • Across devices with full support for mobile, desktop & connected TVs

  • Access the DMP to quickly create and customize audience segments

  • Reach audience segments at scale and across devices